 | | | BioFach Japan 2008 - Market Information
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Japan is classified as the third largest consumer market for organic and natural
products and experts forecast high growth rates in the years ahead. This trend is
supported by a number of factors characterising the Japanese consumer:
- traditionally close ties to nature
- food being a cultural asset in Japan
- growing health consciousness to avoid allergies
- high quality demands for any consumer goods
- willingness to pay higher prices for quality products
Exhibiting at BioFach Japan offers an excellent opportunity to be present in this
major market for organic products. Regular, personal meetings between suppliers
and customers are the key for business success in Japan. BioFach Japan is the
right business platform to deepen existing ties and meet new customers.
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