Market Information


Japan is classified as the third largest consumer market for organic and natural products and experts forecast high growth rates in the years ahead. This trend is supported by a number of factors characterising the Japanese consumer:
  • traditionally close ties to nature
  • food being a cultural asset in Japan
  • growing health consciousness to avoid allergies
  • high quality demands for any consumer goods
  • willingness to pay higher prices for quality products
Exhibiting at BioFach Japan offers an excellent opportunity to be present in this major market for organic products. Regular, personal meetings between suppliers and customers are the key for business success in Japan. BioFach Japan is the right business platform to deepen existing ties and meet new customers.

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